
The book
A leader’s guide for performing while transforming.
Ron’s Lead for a Change is built on two decades inside transformations that had to happen while the business kept running. Published by Greenleaf Book Group in 2023. Available in hardcover, paperback, Kindle, and audiobook.
Lead for a Changeis built on two decades of work inside transformations that had to happen while the business kept running. It isn’t a framework. It’s the operating posture Ron wishes he’d had in his thirties — before he learned that the leaders who delivered change were the ones who stayed curious, stayed in relationship, and stayed patient enough to let the dimmer switch do its work. The book the course is built on. The book the consulting is built on.
“Pioneer of your future, not prisoner of your past.”— Lead for a Change, Chapter 1
The book’s spine
Three moves. One arc.
Proven Strategies to Clarify Expectations, Foster Growth, and Achieve Breakthroughs.The subtitle isn’t a tagline. It’s the architecture of the whole book — each section is one of these three moves.
i
Clarify expectations
The first third of the book is the conversation most leaders skip: naming what “good” looks like, surfacing the unspoken, and building a team’s operating contract before the work begins.
ii
Foster growth
The middle third is the humanistic core: authentic leadership, self-authorship, emotional intelligence, Right vs. Right. Growing the person, not just the performer.
iii
Achieve breakthroughs
The final third is the outcome: performing whiletransforming. The dimmer switch, not the light switch. The case studies — DFS, UTi, Camp Kesem — that prove the arc.
For organizations
Paired with Corporate Education.
The book is the most concentrated way to understand how Ron approaches transformation. The Corporate Education program is how Ron brings it into your company. Cohorts from twelve to a hundred and twenty. Built on Lead for a Change, calibrated to whatever your leaders are carrying in the room with them.
Buy the book
Where to find it.
Lead for a Change is available in hardcover, paperback, Kindle, and audiobook. Links open to the listings:
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